Do you want to host a mural? Murals in Duluth, MN are a beautiful way to welcome art into your space. Apply below.

Becoming a host site on Art Trail Map can offer many benefits for your businesses or organization particularly by generating tourist spending. Here’s how:

Increased Foot Traffic to Businesses

A mural trail encourages people to explore different parts of the city, guiding them through neighborhoods they might not otherwise visit. As tourists and locals follow the map, they are likely to stop at nearby cafes, shops, and restaurants, boosting sales for local businesses.

Enhanced Tourist Engagement

Murals act as visual attractions that invite people to explore the city. A mural map makes this exploration more intentional, giving tourists a reason to visit different areas and spend more time in the city. The murals serve as photo ops, which can increase a city's visibility on social media, drawing even more tourists.

Longer Visitor Stays

When a new art project like a mural trail is developed, it adds to the cultural offerings of the city, encouraging visitors to stay longer. People who come for a mural trail may extend their stay to explore other cultural attractions, dine out, or shop, thus increasing their overall spending in the area.

Cultural and Community Appeal

Public art projects such as murals contribute to the cultural identity of a city. They create a sense of pride and belonging for residents while making the city more appealing to tourists. Businesses in areas with rich cultural assets are often viewed more favorably by customers and may attract partnerships with local artists, creating a vibrant atmosphere.

Promotional Opportunities for Businesses

Local businesses can sponsor murals or advertise themselves as stops along the trail. This increases brand visibility and aligns them with a creative, community-focused initiative. Many businesses along the trail can offer promotions or discounts to those following the map, further incentivizing spending.

Creation of a “Must-See” Attraction

A well-publicized mural trail can become a must-see destination for art lovers, families, and cultural tourists, similar to how mural-rich cities like Wynwood in Miami attract thousands. This positions the city as a creative hub and art destination, drawing more visitors year-round.

Economic Multiplier Effect

The economic impact of a mural trail extends beyond immediate spending. Local artists are employed, and businesses in tourism (like hotels, transportation, and souvenir shops) benefit. The increase in tourism can also attract outside investment, leading to further development in local infrastructure.

Free Publicity

Social media is a powerful driver of tourism. Visitors love sharing photos of street art, which means murals can generate free publicity as people post pictures of the art and tag their location. This viral effect drives more visitors to the city and its businesses.

Generating Energy in Dull Spaces

Murals often go up in areas of a city that look drab. These projects transform dull, neglected walls into vibrant, eye-catching art, making the neighborhood more enjoyable especially for walking.

Support for Local Artists and the Creative Economy

A mural trail project creates jobs for local artists and helps establish the city as a supporter of the arts. This not only strengthens the creative economy but can also attract more creative professionals to live and work in the city, contributing to long-term cultural and economic growth.

This map project can potentially greatly enhance the tourism appeal of our cities, drive increased spending at local businesses, and create a cultural asset that both residents and visitors enjoy. It's an investment in the city’s creative identity that generates ripple effects across the economy.